Science-led. Botanical by intention.

A new rhythm
for oral care.

Meet Dents de Lion. We’re developing a microbiome-conscious AM/PM toothpaste system, bringing scientific rigor and botanical intention to your daily ritual.

Discover the ritual Our philosophy

In development · United States launch planned

Our founding commitments

Performance first.
Philosophy always.

Efficacy before everything

Formulation decisions guided by oral-health research—not ingredient trends.

Evidence, not assumptions

Safety, stability and performance testing before any finished-product claims.

An intentional everyday experience

Thoughtful formulas and considered packaging, designed for a ritual worth keeping.

One ritual. Two considered formulas.

From first light to last.

Our research asks whether purpose-designed morning and evening formulas can offer more than the same toothpaste twice a day.

01 / Morning

Daytime Balance

A formulation concept focused on the daytime oral environment: pH-informed care, enamel support and extrinsic stain management.

Botanicals under investigation

Green tea · Propolis · Peppermint

02 / Evening

Overnight Restoration

An evening formulation concept exploring enamel remineralization, soothing botanicals and overnight oral-care support.

Investigating neem, myrrh, aloe vera, tea tree and clove.

These are development concepts, not finalized formulas or proven product benefits. Every ingredient and performance claim remains subject to scientific review, safety, stability and compatibility testing.

A look ahead

Premium care.
An everyday intention.

We’re building toward a complete morning-and-evening set. These are our proposed retail targets, shared openly while development continues.

Not yet available to purchase. Pricing and launch timing are not finalized.

Planned introductory offer

The AM/PM set

$28target introductory price

Standard AM/PM set: $36.99
Subscription set: $32.99
Individual AM or PM toothpaste: $19.99

Good things take rigor.

A stronger ritual starts
with thoughtful science.

We’re doing the formulation work first. Follow Dents de Lion as we move from botanical concepts to a tested, manufacturable oral-care system.

Follow @Lion.paste